Case study: Eberlestock – Uptime detects checkout upsell app downtime on Black Friday

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By Corey Pollock · December 1, 2022

Creating high-performance outdoor gear

Eberlestock originally began its commerce journey designing Olympic-class biathlon racing rifles, but has since vastly expanded its portfolio to become a pioneer in performance outdoor gear for hunters and hardcore outdoorsmen.

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Uptime was introduced to Eberlestock through their agency partner, Boomn. At the time, Boomn was looking for a tool to help scale their QA process across all of their clients, enabling both their engineers and clients to gain more peace of mind knowing someone is always monitoring the online store.

Black Friday checkout upsell outage

When Eberlestock was onboarding to the Uptime platform, our team reviewed their online store to carve out an initial set of test flows that would provide sufficient test coverage. In the last 30 days alone these tests have run over 860 times, saving Eberlstock and Boomn over 11 hours and 40 minutes of manual testing.

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On the morning of Black Friday, Boomn and the Eberlestock team would receive a notification from Uptime that their Product page > Checkout > Add checkout upsell test flow was failing.

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It became immediately apparent by looking at the test flow failure screenshot that Eberlestock’s checkout upsells were not appearing as expected. With this knowledge in hand, Boomn was able to immediately spring into action, contacting the third-party app developer to quickly begin resolving the issue, saving their client huge amounts of money on one of the most important days of the year in ecommerce.

Here's what Boomn had to say about Uptime:

AOV boost upsell plays a critical part in our marketing strategy. When Uptime pinged us that it was having issues, we were able to diagnose what was happening and contact the needed parties to get a quick fix. We launch a lot of sales and promotions at once and just don’t have the time to check every single feature and functionality every day during our “Scale SZN”. Uptime gives us peace of mind knowing that a good chunk of our QA can be automated and can detect when we have issues quickly so we can respond and mitigate quickly.

– Britt, Head of Development @ Boomn

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Uptime’s goal is to give you or your clients peace of mind knowing someone is always monitoring your online store. If your team wants to get some peace of mind, install the app now for free or book time with us and we can help you get started!

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